Published in 2025
11 hours and 6 minutes
Neeltje van Horen is a professor of financial economics at the University of Amsterdam and a senior research advisor at the Bank of England. Her research focuses on the interplay between the financial sector and the real economy, particularly during times of crisis and uncertainty. Her work has been published in leading academic journals, and she is a sought-after speaker. Neeltje has also worked at the World Bank and De Nederlandsche Bank and has been a visiting scholar at institutions such as the EBRD, IMF, and Chicago Fed.
Although she excelled in her demanding career, Neeltje faced challenges familiar to many: self-doubt, stress, and the relentless pressures of modern life. Determined to find a better way forward, she turned to neuroscience and psychology. By exploring how her brain functioned, she discovered that small, intentional changes dramatically improved her life. This personal journal inspired her to translate cutting-edge research and personal insights into practical tools, helping others overcome their own struggles.
In her debut book, Ignite, Neeltje makes complex research accessible and actionable for everyday life. Drawing from neuroscience, psychology, and economics, she blends scientific insights with relatable stories and practical tools. As a writer and speaker, she guides readers and audiences to build resilience, unlock their potential, and create positive, lasting change.
What is this book about?
What if the key to a happier, more balanced life was already inside your head? As a professor of financial economics and recognised expert in international finance, Neeltje van Horen excelled in a demanding career—but constant self-doubt and stress left her feeling stuck. Seeking a way out, she turned to neuroscience and psychology and discovered how retraining her brain—one small habit at a time—transformed her life.
In Ignite, van Horen shares her journey and her discoveries. Blending relatable stories, cutting-edge research and practical strategies, she reveals how small, intentional changes can deliver meaningful results. Recognising that everyone’s path is unique, she offers a range of techniques, helping you discover what aligns best with your needs and aspirations.
Whether you’re looking to boost mental performance, break free from negative thought patterns or restore balance in your life, Ignite gives you the tools to unlock your brain’s potential—and change your life.
